Zeminar approached us to redesign their existing marketing site. Zeminar is new social enterprise created to bring all those invested in the development and well-being of young people in Ireland to one place. The aim of the site is to create a hub of information regarding the event and an engaging platform to market the event and sell tickets through. It was important to build upon the existing logo and create a strong visual identity which could be then integrated across the site.
The aim of the site is to direct customers to buy tickets for the event in efforts to increase conversion and hit sales targets. A good user journey was vital in the success of this site. An integral part was to ensure a seamless shopping and checkout process and to ensure all answers to any queries would be easily found in regards to this new event before, during or after checkout.